Marketing Manager

Company Overview:

Mitrade is an award-winning global Contract for Difference (CFD) and forex broker, regulated by authorities in Australia (ASIC), Cyprus (CySEC), the Cayman Islands (CIMA), and Mauritius (FSC). We were founded in Melbourne, Australia and have offices worldwide.

Leveraging our proprietary in-house state-of-the-art technology, Mitrade has developed a one-stop digital trading platform tailored for traders. We offer market data, news, and analysis, as well as trading and risk management services within a comprehensive user-centric Fintech ecosystem. Serving more than five million users globally, Mitrade is accessible via various platforms such as mobile (iOS and Android), desktop applications, and web browsers.

Our Cyprus office, Mitrade EU, is in a growth phase, presenting a unique opportunity to join the founding team and work actively within the core of the business. With this, internal growth is not only welcomed but also encouraged, providing our employees with the opportunity to grow, develop and succeed in their current role and any future roles they might have with Mitrade Group. This position offers not only career development opportunities but also the chance to be part of a fun, dynamic team that collaborates to support our clients.

Role Summary:

Responsible for developing, coordinating, and optimizing marketing campaigns that drive brand awareness, engagement, and customer acquisition in the European Market. This role requires a strategic thinker with a deep understanding of the financial services industry, particularly CFDs, and a passion and experience for digital marketing.

If you're a strategic problem-solver with a passion for
innovation
,
teamwork
and a
growth mindset
, we invite you to join us in shaping the future of digital finance

What Would Be Your Responsibilities:

• Marketing Strategy Development: Lead the development and implementation of comprehensive marketing strategies to drive brand awareness, customer acquisition, and revenue growth
• Campaign Management & Oversight: Oversee the planning, execution, and optimization of integrated marketing campaigns across multiple channels
• Strategic Market Analysis: Conduct comprehensive market research and competitive analysis to identify market opportunities, customer segments, and emerging trends that inform long-term marketing strategy and business decisions.
• Brand Strategy & Positioning: Help maintain and build the company's brand strategy, ensuring consistent brand messaging and visual identity across all touchpoints while strengthening market positioning.
• Digital Marketing Excellence: Develop and oversee multi-channel digital marketing strategies including SEO/SEM, social media marketing, display advertising, and content marketing to maximize online presence and lead generation.
• Performance Analytics & Optimization: Establish KPIs and reporting frameworks to measure marketing effectiveness, providing regular strategic insights and recommendations to senior leadership.
• Stakeholder Management: Partner with sales, product, customer success, and executive teams to align marketing initiatives with business objectives and ensure seamless customer experience across all touchpoints.
• Customer Experience Enhancement: Gather feedback from clients and prospects to refine marketing strategies and improve customer experience.
• Regulatory Compliance & Risk Management: Ensure all marketing activities comply with relevant regulations and industry standards, particularly those governing CFD marketing, while mitigating compliance risks.
• Global Coordination: Collaborate with international stakeholders and regional teams to maintain consistent brand messaging while adapting strategies for local market requirements.

What We Require from You

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Proven experience (3+ years) in a marketing or campaign management role, preferably within financial services, Fintech or CFD industry.
• Strong understanding of digital marketing channels and tools (Google Ads, SEO, social media, email marketing, etc.).
• High familiarity with running campaigns on UAC for the EU market.
• Thorough hands-on experience of digital marketing practices within Europe.
• Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems.
• Strong analytical skills and experience with data-driven marketing.
• Ability to work independently and manage multiple projects simultaneously.
• Exceptional written and verbal communication skills.
• Creative mindset with the ability to think outside the box and generate fresh marketing ideas.
• Knowledge of financial markets, particularly CFDs, is a significant advantage.

What You Can Look Forward To:

• Be part of a dynamic and multi-cultural team
• Career growth opportunities with global offices
• Competitive salary
• Performance-based bonus
• Private medical insurance
• Education subsidy & full-paid Study Leave
• Fitness membership allowance
• 21 days of annual leave increasing every year
• Birthday Leave
• Sick Leaves
• Work from Home Policy
• Weekly Lunch

Mitrade is at the cutting edge of FinTech with a team that excels in a fast-paced, collaborative environment. We seek analytical thinkers and executors with a data-driven approach, capable of managing complex multi-stakeholder projects and adapting to technological advancements.