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Marketing Analyst

2 months ago

Limassol, Limassol, Cyprus Amega Ltd Full time

Amega Group is seeking to hire a Marketing Analyst to join our dynamic team and transform data into powerful insights, driving innovative strategies and shaping the future of our brand.

Main Activities and Responsibilities:

Campaign Performance Analysis:

  • Monitoring and analyzing the performance of marketing campaigns across web and mobile platforms
  • Identifying key performance indicators (KPIs) and tracking them to measure the effectiveness of campaigns

Data Interpretation:

  • Collecting and interpreting data to uncover actionable insights that can inform marketing strategy
  • Reporting and Dashboard Creation
  • Generating regular reports summarizing the performance of marketing initiatives.
  • Creating and maintaining interactive dashboards to provide real-time visibility into campaign performance

Customer Behavior Analysis:

  • Collaborating with the product team to analyze customer behavior and engagement on our platforms.
  • Providing recommendations for improving user experience and engagement

A/B Testing and Experimentation:

  • Planning and executing A/B tests and other experimentation to optimize campaign performance and user experience.

Competitive Analysis:

  • Staying informed about industry trends and competitive landscape to ensure our marketing strategies remain cutting-edge.

Requirements:

  • Bachelor's degree in Marketing, Business, Statistics, or a related field
  • Proven experience in marketing analysis or a similar role
  • Proficiency in data analysis tools and software (e.g., Google Analytics, AppsFlyer, Amplitude, Looker)
  • Strong analytical and problem-solving skills
  • Excellent communication skills to present findings and insights to cross-functional teams
  • A keen eye for detail and a passion for delivering data-driven results

What we offer:

  • 21 vacation days per year + public holidays
  • Stable and welcoming working environment
  • Daily lunch provided by the Company
  • Supportive environment from a multicultural team of colleagues
  • Hybrid or Remote working can be offered
  • Office located in Limassol, Cyprus

Not what you are looking for? Try these related job searches
Marketing Analyst jobs
Marketing Analyst jobs in Limassol
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