B2B Sales Manager

4 days ago


Limassol, Limassol, Cyprus Elevatr Full time €60,000 - €80,000 per year

1.     Job Purpose

Drive revenue growth and market penetration for the company's B2B travel and hospitality services in Egypt by leading sales strategy, client acquisition, and account management. Build and manage a high-performing sales team that delivers against commercial targets while fostering long-term client relationships and brand trust.

2.     Primary Duties and Responsibilities

  1. Sales Strategy and Execution

  2. Own the end-to-end sales cycle, from lead generation to deal closure.

  3. Develop and execute sales plans aligned with company growth targets, market trends, and client needs.
  4. Monitor sales KPIs (conversion rates, pipeline velocity, revenue per account) and implement corrective actions to meet targets.
  5. Ensure accurate and timely reporting of sales performance, forecasts, and market feedback.

  6. Team Management and Development

  7. Recruit, train, and coach sales team members to build a high-performing, client-focused culture.

  8. Set clear sales objectives, territories, and incentive structures to drive accountability and motivation.
  9. Conduct regular performance reviews and support continuous skill development.

  10. Client Acquisition and Account Management

  11. Identify and pursue new business opportunities.

  12. Build and maintain strong relationships with key accounts, ensuring high satisfaction and retention.
  13. Lead contract negotiations and ensure alignment with operational capabilities and commercial policies.

  14. Cross-Functional Collaboration

  15. Work closely with Operations, Contracting, and Product teams to ensure seamless service delivery and client onboarding.

  16. Provide market and client insights to inform product development, pricing strategies, and promotional campaigns.

  17. Sales Enablement and Technology Adoption

  18. Leverage CRM tools and sales automation platforms to streamline workflows and improve conversion rates.

  19. Identify and implement sales enablement resources (pitch decks, case studies, training materials) to support team effectiveness.

  20. Market Intelligence and Competitive Positioning

  21. Track competitor offerings, pricing, and positioning to inform strategic decisions.

  22. Represent the company at industry events, trade shows, and networking forums to enhance brand visibility and generate leads.

3.     Required Qualifications

  • Bachelor's degree in Business Administration, Marketing, Travel & Tourism, or related field.
  • 6+ years' experience in B2B sales within travel, hospitality, or tech-enabled services, with minimum 2+ years in a leadership role.
  • Proven track record of meeting or exceeding sales targets in a competitive environment.
  • Strong understanding of travel distribution channels, booking platforms, and client procurement processes.
  • Excellent verbal and written English; Arabic language proficiency preferred.
  • Proficiency with CRM systems and sales analytics tools.

4.     Preferred Qualifications

  • Experience working in a B2B travel-tech environment or with GDS/aggregator systems.
  • Experience scaling operations in a high-growth business unit.
  • Certifications in sales management, negotiation, or digital marketing.

5.     Core Competencies

  • Strategic sales planning and execution
  • Client relationship management and negotiation
  • Team leadership and performance coaching
  • Data-driven decision making and forecasting
  • Cross-functional collaboration and stakeholder alignment
  • Technology fluency and CRM optimization.

6.     Working Conditions

  • Office-based with hybrid flexibility depending on business needs.
  • Regular business hours with occasional requirements for extended hours to manage incidents or project deadlines.


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