Regional CRM Manager

4 days ago

Limassol, Limassol, Cyprus Medier Full time €60,000 - €80,000 per year

Medier isn't just a marketing agency—we're creative partners to our clients. From digital and social media strategies to PR, influencer collaborations, SEO, programmatic advertising, and CRM, we offer a comprehensive suite of expert services. By combining creativity with data-driven insights, we don't just deliver campaigns—we deliver results.
Our philosophy is simple — hire a team of diverse, passionate people and foster a culture that empowers you to do your best work. Is it a match? You're in.


Job Summary

We are looking for a Regional CRM Manager to lead our CRM efforts . You'll be responsible for designing and executing customer lifecycle strategies to drive engagement, retention, and customer lifetime value. You should have a deep understanding of iGaming/online entertainment experience, and CRM best practices.

Key Responsibilities:

  • Develop and manage localized CRM strategies (Email, SMS, push notifications, onsite messaging, etc.)

  • Own the customer journey and optimize communications across all stages: onboarding, engagement, churn prevention, and reactivation

  • Plan, execute, and analyze CRM campaigns with a focus on personalization, segmentation, and ROI

  • Collaborate with product, content, design, and data teams to deliver relevant and engaging campaigns

  • Monitor KPIs such as retention rate, conversion, CLV, and churn — and proactively act on insights

  • Ensure all campaigns are compliant with local regulations and responsible gaming practices

  • Act as the main point of contact for all CRM-related initiatives 

Requirements:

  • 3+ years of experience in CRM, preferably in iGaming, fintech, or digital entertainment

  • Fluent English (written and spoken)

  • Strong understanding of the market and user behavior

  • Hands-on experience with CRM tools and platforms (Braze, Optimove, Salesforce, etc.)

  • Data-driven mindset with experience in segmentation, A/B testing, and campaign analysis

  • Excellent communication, planning, and organizational skills

  • Self-starter with the ability to work independently in a fast-paced environment

What We Offer:

  • Competitive salary package

  • Opportunity to join a fast-growing, international company

  • Creative freedom and ownership of your market

  • Remote-first culture with flexible working hours

  • Dynamic and collaborative work environment

Ready to make an impact in one of the most exciting digital spaces? Join Medier and take our markets to the next level.

Reshape marketing
with us. Let's work 

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