Digital Marketing Lead

2 weeks ago

Limassol, Limassol, Cyprus RISK Full time

Company Description:
RISK inc: An International
iGaming
Company Pushing the Boundaries of Entertainment

Who We Are:
An international iGaming company specializing in identifying and fostering the growth of high-potential entertainment markets. With 1000+ professionals in 20+ locations, we operate in 10 countries, serving over 300,000 customers.

Always Pushing the Boundaries? You Already Belong at RISK
Our global-scale operations are based on strong internal expertise, analytics, and data research. We have expertise in iGaming operations (sports betting, online casino), digital and affiliate marketing, tech solutions, and data analytics.

We are looking for a
Programmatic Buying Lead
to join our team.

Job Description

  • Lead and grow the programmatic media buying team, ensuring smooth integration into the existing marketing structure.
  • Develop and implement upper-funnel programmatic strategies focused on increasing brand awareness, reach, and engagement.
  • Collaborate with analytics, creative, and marketing teams to align campaigns with business objectives and brand positioning.
  • Maintain relationships with DSP partners, SSPs, and data providers, negotiating the best commercial conditions and testing new solutions.
  • Monitor market trends, competitor activity, and programmatic innovations to implement best practices.
  • Mentor, train, and motivate the team to achieve excellence and foster a culture of innovation and accountability.

Qualifications

  • 4–5+ years of experience in digital marketing
  • Deep understanding of the programmatic ecosystem: DSP, SSP, DMP, Ad Exchanges, RTB.
  • Hands-on experience with major DSPs (DV360, The Trade Desk, etc.).
  • Strong expertise in strategic planning and building media mixes focused on brand awareness KPIs (reach, impressions, viewability, VTR, brand lift studies, etc.).
  • Proven track record of managing $100K+/month budgets and optimizing campaigns to achieve business goals. Experience working with first-party and third-party data, segmentation, look-alike audiences, and retargeting strategies. Knowledge of analytics tools (GA4, Power BI/Tableau).
  • Experience in building and developing a team (hiring, training, mentoring, motivating).
  • Excellent negotiation and communication skills, with experience collaborating with platforms, traffic providers, and external partners.
  • Strong analytical mindset, data-driven decision-making, and ability to clearly articulate solutions.
  • Upper-Intermediate+ English for communication with international partners.

Additional Information

We offer:

  • Global Flexibility: Embrace the freedom to work from anywhere in the world, with remote work options that let you craft the perfect work-life balance.
  • Vacation: 20 working days.
  • Paid sick leave
  • Learning Coverage
  • Team Building programs
  • Mental Health Programs
  • Sport coverage
  • Medical insurance, dental coverage

R
eady to Take the Leap?
Join a team where every day is an opportunity to take a RISK and come out on top. Follow us on LinkedIn and Instagram, and let us be your hub for turning ambitious ideas and extraordinary solutions into reality.

At RISK, we believe that our people are the driving force behind our success. Together, we can achieve great things and push the boundaries of what's possible in the iGaming industry.

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