
In-App Media Buying Team Leader
2 days ago
Libertex Group Overview
Established in 1997, the Libertex Group is an international powerhouse with over 27 years of financial markets expertise.
Over the years, the Libertex Group has helped shape the online trading industry by merging together innovative technology, market movements and digital trends. This was made possible with the introduction of 'Libertex', the multi-awarded online trading platform with which anyone can access the market and invest in stocks or trade CFDs with underlying assets being commodities, Forex, ETFs, cryptocurrencies, and others.
A firm believer in the power of sports to inspire, empower and push for success, Libertex is the Official Online Trading Partner of KICK Sauber F1 Team.
The Libertex Group in Numbers:
• 27+ years of fintech experience
• 3M+ clients worldwide
• 700+ employees
• 45+ international awards (for Libertex)
• 300+ tradable assets (through Libertex)
The Libertex Group is constantly driven by a single passionate purpose – to tirelessly work on developing amazing fintech for people who simply want to have 'more' in their lives.
Job Overview
We are looking for an Online Media Team Leader to lead performance-driven marketing campaigns across multiple ad networks and programmatic platforms. You'll be responsible for scaling user acquisition efforts while optimizing marketing spend to drive high-quality conversions. If you're a data-driven marketer with deep expertise in mobile advertising and a strategic mindset, this role is for you
What Will You Do?
- Develop & Optimize Campaigns: Execute and refine performance marketing campaigns across platforms like UnityAds, IronSource, AppLovin, Mintegral, and others.
- Programmatic Advertising: Manage DSP platforms such as Liftoff, Moloco, and Remerge to maximize reach and efficiency.
- Data-Driven Strategy: Analyze campaign performance, optimize targeting, and adjust budgets to maximize ROI.
- Collaboration & Innovation: Work closely with platform partners, creative teams, and data analysts to deploy innovative solutions that enhance performance.
- Budget Management: Allocate and optimize large marketing budgets to achieve the best possible cost-per-acquisition (CPA) and return on ad spend (ROAS).
- Experimentation & Growth: Develop and lead a test-and-learn agenda for different traffic sources across global markets.
Requirements
- Proven experience managing marketing campaigns across UnityAds, IronSource, AppLovin, Mintegral, or similar platforms.
- Strong knowledge of programmatic advertising and hands-on experience with DSPs like Liftoff, Moloco, or Remerge.
- Expertise in influencer marketing and leveraging creators to drive user growth.
- Strong analytical skills with the ability to interpret campaign performance data and optimize accordingly.
- Experience managing and allocating large marketing budgets effectively.
- Ability to work independently, take initiative, and drive projects forward.
- Excellent communication skills with fluency in English - PLEASE SEND YOUR CV IN ENGLISH
Benefits
- Work in a pleasant and enjoyable environment
- Quarterly bonuses based on Company performance
- Generous relocation package for the employee and their immediate family/partner
- Medical Insurance Plan with coverage for the employee and their immediate family from day one
- 24 working days of annual leave
- Yearly reimbursement of travel expenses for the employee and family's flight home
- Corporate events and team building activities
- Udemy Business unlimited membership & language training courses
- Professional and personal development opportunities in a fast-growing environment
Libertex Group is an equal opportunity employer, fostering an inclusive and diverse environment. We do not discriminate based on any characteristic protected by the law. Candidate privacy is respected, and all data is securely stored and used solely for recruitment purposes, in line with GDPR and our internal policies. Unsuccessful applicants may have their data retained for future opportunities unless deletion is requested.
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