Marketing Director

Our hiring partner, a leading multinational technology group with a strong global presence, is seeking an experienced
Director of Marketing
to lead the company's global marketing and communications strategy.

This is a high-impact leadership position, responsible for building a unified global brand, driving digital excellence, and strengthening corporate reputation and shareholder value across multiple markets.

The ideal candidate will bring a strategic mindset, a proven track record in international brand management, and strong expertise in digital transformation, communications, and investor relations.

Key Responsibilities

1. Global Marketing & Brand Strategy

• Develop and execute a comprehensive global marketing and brand vision aligned with corporate objectives.
• Ensure brand consistency and strong market positioning across all countries and business units.
• Oversee integrated global marketing campaigns promoting innovation and leadership.
• Align regional initiatives with global strategy and investor communication goals.

2. Digital Strategy & Web Ecosystem

• Lead the global corporate website strategy — design, content, UX, SEO, and localization.
• Build and manage an integrated digital ecosystem including web, social media, blogs, and investor portals.
• Use analytics tools to monitor traffic, engagement, and sentiment across digital channels.
• Oversee online reputation management and digital PR efforts globally and regionally.

3. Corporate Communications & PR

• Design and implement global and regional PR strategies to enhance corporate reputation.
• Partner closely with Investor Relations to ensure consistent, market-aligned communication.
• Manage relationships with media, agencies, and opinion leaders to achieve top-tier coverage.
• Develop crisis communication frameworks to protect the company's reputation.

4. Marketing Communications (MarCom)

• Oversee strategic campaigns for product launches, CSR, investor announcements, and corporate milestones.
• Manage content production, including press releases, multimedia, social content, and internal communications.
• Ensure brand messaging quality and localization across all regions and languages.
• Optimize global marketing budgets and measure campaign ROI.

5. Leadership & Collaboration

• Build, mentor, and inspire a high-performing international marketing and communications team.
• Collaborate with regional managers, product divisions, and cross-functional departments.
• Drive a unified corporate culture aligned with the company's brand and values.

Key Performance Indicators (KPIs)

• Growth in brand equity and reputation across key markets
• Increased digital visibility and engagement metrics
• Positive media sentiment and coverage quality
• ROI on global marketing and communication initiatives
• Alignment of global and local brand execution

Candidate Profile

Education:

• Master's degree in Marketing, Communications, Business Administration, or Economics.
• Certifications in Digital Strategy, Investor Relations, or International Marketing are a plus.

Experience:

• 10+ years of experience in international marketing, PR, or corporate communications within a multinational or publicly listed company.
• Proven leadership in global marketing transformation, brand management, and digital PR.
• Track record of managing large-scale marketing campaigns and influencing shareholder value.

Skills & Competencies:

• Strategic thinker with analytical and creative problem-solving abilities.
• Deep understanding of financial communications and investor relations.
• Strong command of digital marketing tools — SEO, SEM, analytics, CRM, SMM, content marketing.
• Excellent leadership, presentation, and stakeholder communication skills.
• Fluent in English (C1); additional languages are a plus.

What's on Offer

• Opportunity to lead marketing for a global, high-growth technology company.
• Collaborative international environment with diverse teams.
• Attractive compensation and benefits package.
• Health insurance and flexible work arrangements (hybrid/remote).
• Ongoing professional development and training opportunities.
• Corporate benefits: service awards, product discounts, and special occasion gifts.