Media Buyer
5 days ago
About the Company
EC Markets is a globally recognised financial brokerage, providing advanced FX and CFD trading services alongside cutting-edge marketing and media outreach campaigns. As part of its dynamic marketing department, EC Markets seeks a Media Buyer to strengthen PR, build brand visibility, and drive acquisition in key global markets.
About the Role
As a Media Buyer at EC Markets, you will be responsible for planning, negotiating, and purchasing advertising space across various digital and traditional platforms. The ideal candidate has a deep understanding of the Forex/CFD industry, excels in data-driven decision-making, and thrives in a fast-paced environment.
Responsibilities
Research and identify the most effective media channels for Forex/CFD audiences, including programmatic, social media, display, and performance marketing platforms.Develop and execute media buying strategies aligned with EC Markets' marketing goals and budget.Negotiate competitive rates with media vendors to maximize ROI.Collaborate with the creative team to ensure ad assets align with campaign objectives and comply with industry regulations.Implement and manage retargeting and lookalike audience strategies to improve customer acquisition.Continuously optimize media placements and bids to ensure campaign efficiency and effectiveness.Provide regular reports on campaign performance with actionable insights for improvement.Stay updated on media trends, competitor activities, and the latest advertising technologies to maintain a competitive edge.Research Forex/CFD audience behaviours to refine targeting and channel strategies.
Qualifications
3+ years of experience as a Media Buyer or in a similar role, preferably within the Forex or financial services industry.Proven track record in managing budgets and delivering high ROI media campaigns.Strong negotiation and communication skills.Advanced analytical skills with proficiency in performance tracking tools.Expertise in audience segmentation, retargeting, and programmatic advertising.Proficiency in Google Analytics, Excel, and campaign management tools.Familiarity with affiliate platforms and CRM systems is a plus.Detail-oriented, proactive, and results-driven.Ability to manage multiple campaigns and meet tight deadlines.Passion for staying ahead of industry trends and best practices.
Pay range and compensation package
13th salaryMedical insurance coverageProvident fund – available after the probation periodATA (Automatic Indexation Allowance) – The adjustment is applied every January, based on the official percentage announced. If the employee is still with the company at that time, the adjustment is applied to their monthly gross salary.Work From Home policy – available after the probation periodPaid parking – company covers monthly parking feesAnnual leave – 21 days per yearSick leave – 5 days per yearPerformance-based bonuses – based on regular evaluations
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