Media Buyer

19 hours ago

Limassol, Limassol, Cyprus NDA Full time €45,000 - €60,000 per year

We are seeking a skilled and results-driven
Media Buyer
to join our dynamic marketing team in the financial industry. As a Media Buyer, you will be responsible for strategizing, executing, and optimizing paid media campaigns across various digital platforms, with a special focus on native advertising platforms.

Key Responsibilities:

  • Plan, execute, and manage media buying strategies for paid campaigns across digital and native advertising platforms (e.g., Taboola, Outbrain, etc.).
  • Optimize campaigns to achieve KPIs, such as cost per acquisition (CPA), return on ad spend (ROAS), and overall campaign performance.
  • Analyze and report on campaign performance, providing actionable insights and recommendations for optimization.
  • Collaborate with content creators and design teams to ensure ad creatives resonate with the target audience.
  • Stay current with industry trends, regulations, and best practices to ensure campaigns remain effective and compliant.

Qualifications:

  • Proven experience in media buying, specifically within the fintech sector.
  • Strong knowledge of native advertising platforms and strategies.
  • Proficiency in digital marketing tools, analytics platforms, and campaign optimization.
  • Excellent analytical skills with the ability to interpret data and make data-driven decisions.
  • Strong communication and collaboration skills to work cross-functionally with teams.

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