Team Lead Regional CRM Manager
16 hours ago
Our Client is more than a marketing agency - they're a creative growth partner for ambitious brands. With expertise spanning digital strategy, social media, PR, influencer marketing, SEO, programmatic advertising, and CRM, they combine bold ideas with sharp analytics to deliver meaningful, measurable impact.
Their approach is rooted in people, bringing together passionate and diverse talent and fostering an environment where creativity and initiative thrive. Think this sounds like the right place for you? Then you just might be who they're looking for.
Key Responsibilities:
Lead and manage the regional CRM team, providing guidance, coaching, and performance management.
Develop and execute comprehensive CRM strategies tailored to regional audiences to maximize engagement and retention.
Oversee segmentation, targeting, and personalization efforts across email, push notifications, in-app messaging, and other CRM channels.
Collaborate closely with cross-functional teams (Marketing, Sales, Product, Analytics) to align CRM initiatives with business objectives.
Analyze campaign performance data and customer insights to continuously optimize CRM programs and recommend improvements.
Manage CRM technology platforms and work with IT/vendors to ensure smooth system operations and data integrity.
Stay updated with CRM best practices, tools, and trends within the media industry and recommend innovative solutions.
Prepare and present regular reports on CRM KPIs, customer behavior, and campaign outcomes to senior leadership.
Ensure compliance with data protection regulations (GDPR, CCPA, etc.) in all CRM activities.
Requirements:
Bachelor's degree in Marketing, Business, Communications, or related field. MBA is a plus.
Minimum 5 years of experience in CRM management, preferably within media, digital marketing, or related sectors.
Proven experience leading and developing high-performing teams.
Strong knowledge of CRM platforms (e.g., Salesforce Marketing Cloud, HubSpot, Braze, etc.) and data analytics tools.
Deep understanding of customer segmentation, lifecycle marketing, and personalization techniques.
Excellent analytical skills with the ability to interpret data and translate insights into action.
Strong communication and interpersonal skills to effectively collaborate with regional and global stakeholders.
Detail-oriented with excellent project management and organizational skills.
Familiarity with data privacy laws and compliance requirements.
- Relocation to Cyprus with comprehensive support
- A dynamic and collaborative work environment
- Career growth opportunities in a fast-paced industry
- Fun and engaging company culture
- Comprehensive medical insurance and wellness perks
- days of vacation per year (It depends on the location)
Dear Candidates, due to a high volume of applications, only selected candidates will be contacted for interviews. We appreciate your understanding. Thank you for considering a career with us.
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