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CRM Executive

2 weeks ago

Limassol Cyprus Warsaw Poland Medier Full time €40,000 - €60,000 per year

Medier isn't just a marketing agency—we're creative partners to our clients. From digital and social media strategies to PR, influencer collaborations, SEO, programmatic advertising, and CRM, we offer a comprehensive suite of expert services. By combining creativity with data-driven insights, we don't just deliver campaigns—we deliver results.
Our philosophy is simple — hire a team of diverse, passionate people and foster a culture that empowers you to do your best work. Is it a match? You're in.


 

We are looking for a highly motivated and detail-oriented CRM Executive with at least 2 years of experience to join our marketing or customer engagement team. The ideal candidate will have hands-on experience with CRM tools and platforms, and a strong understanding of customer lifecycle management. Experience within the e-commerce or iGaming sectors will be considered a significant advantage.

As a CRM Executive, you will support the planning, execution, and optimization of customer communication strategies to increase engagement, retention, and customer lifetime value.

Key Responsibilities:

  • Campaign Management:
    Plan, execute, and analyze CRM campaigns across multiple channels (email, SMS, push notifications, in-app messaging).

  • Customer Segmentation:
    Create and manage customer segments based on behavior, preferences, and lifecycle stages to drive targeted communications.

  • Content Coordination:
    Work with content and design teams to ensure campaigns are visually appealing, personalized, and aligned with brand messaging.

  • Platform Management:
    Use CRM tools (e.g., Salesforce, HubSpot, Braze, Klaviyo, Optimove, etc.) to set up, track, and optimize campaigns.

  • Data Analysis & Reporting:
    Monitor key CRM metrics (open rates, click-through rates, conversion rates, churn, etc.) and generate actionable insights to improve performance.

  • Lifecycle & Retention Strategy:
    Assist in developing and refining customer retention and reactivation strategies.

  • Compliance & Best Practices:
    Ensure all CRM communications comply with relevant data protection laws (e.g., GDPR) and follow industry best practices.

  • Collaboration:
    Work closely with product, customer support, and marketing teams to align CRM strategies with broader business goals.

Key Skills & Requirements:

  • Minimum 2 years of experience in a CRM or customer retention role.

  • Hands-on experience with at least one CRM platform (e.g., Salesforce, HubSpot, Braze, etc.).

  • Strong analytical skills and experience with A/B testing and performance tracking.

  • Excellent written and verbal communication skills.

  • Strong organizational skills and attention to detail.

  • Experience in e-commerce or iGaming is highly desirable.

  • Familiarity with HTML for email is a plus.

  • Proactive, data-driven, and customer-focused mindset.

What We Offer:

Career Growth & Learning: Exciting challenges and professional development opportunities.
Official Employment: Fully compliant with Cyprus & EU laws, including support for family relocation.
Relocation Package: Includes flight tickets and two weeks of accommodation.
On-Site Fitness Corner: Stay active while at work
Language Courses: Partial reimbursement for language learning.
Birthday Gift: Because your special day matters to us
Paid Time Off: 24 annual vacation days to relax and recharge.
Office Meals: Enjoy breakfasts and lunches (partially covered by the company).

Join us in shaping the future of CRM marketing

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