Senior Marketing Manager

7 days ago

Larnaca, Larnaka, Cyprus HFM Full time €40,000 - €80,000 per year

HFM is an internationally acclaimed multi-asset broker, delivering cutting-edge trading tools, platforms, and conditions to traders worldwide. We are committed to innovation, transparency, and excellence in the financial markets. As we continue to expand, we are looking for a detail-oriented and proactive
Senior Marketing Manager
to support the strategic development, maintenance, and optimization of all marketing platforms and tools.

You'll work closely with the Marketing Manager Team Leader to implement new features, track performance, and ensure seamless execution across CRM, website, and automation systems helping the marketing engine run efficiently and effectively. Additionally, you will contribute to
product positioning, client messaging, and go-to-market strategy
to ensure each marketing initiative meets the success criteria defined by the Marketing Manager team-leader.

Your role at HFM:
Platform & Product Support

  • Maintain and update key marketing platforms including:

  • CRM / Email Automation tools

  • Website & Landing Pages
  • Referral & Loyalty Programs

  • Tracking, tagging, and analytics dashboards

  • Coordinate with internal teams (Design, Dev, Product, CRM) to ensure correct implementation of assets and features.

  • Test new releases or updates and report bugs or issues to the PMM.

Campaign & Journey Execution

  • Assist in building and optimizing automated flows (welcome, re-engagement, retention).
  • Prepare content uploads for websites, CRM, or landing pages following brand and compliance guidelines.
  • Support the setup of A/B tests and report key insights to improve conversion and engagement.

Data, Reporting & Optimization

  • Track performance of marketing tools (email deliverability, journey completion rates, funnel conversion).
  • Support the creation and maintenance of dashboards in collaboration with the BI team.
  • Collect feedback from users and internal stakeholders to identify areas for improvement.

Documentation & Process Enablement

  • Maintain up-to-date internal documentation (release logs, naming conventions, setup guides).
  • Ensure all platforms follow consistent standards for tagging, data collection, and automation.
  • Support onboarding and training materials for new users of marketing tools.

Requirements

  • 3+ years of experience in marketing operations, CRM, or digital marketing support.
  • Basic understanding of marketing funnels, automation flows, and tracking systems.
  • Strong organizational skills with attention to detail and process accuracy.
  • Eager to grow into a product-oriented marketing role with technical depth.

Applicants must be eligible or have legal authorization to work in the country where the position is based.
Benefits

  • Hybrid Work Model (up to 2 days working from home).
  • 22 days of Annual Leave (reaching up to 30 days per year based on years' service)
  • Comprehensive Health & Life Insurance (from day one)
  • Friday afternoons off in Summer (July & August)
  • Birthday Leave
  • Gym Membership (Larnaca)
  • Referral Bonus
  • Paid Time Off for Training & Education

Ready to
Kick Off an Exceptional Career?
Join HFM and shape your future with a company that values
growth, innovation and people.
Sounds like you? Let's write the next chapter together.
All Applications will be handled with the strictest confidentiality.

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