Performance Marketing Director

1 month ago


Limassol, Limassol, Cyprus Emerald Zebra Full time

Job Title: Performance Marketing Director

About the Role:

We are seeking an experienced Performance Marketing Director to lead and scale our performance marketing efforts and drive superior ROI across digital platforms for our clientele. As a key member of our team, you will develop and implement data-driven marketing campaigns across paid search, social media ads, display advertising, SEO, and affiliate marketing, focusing on conversions and growth.

Key Responsibilities:

  • Develop and execute data-driven marketing campaigns to drive conversions and growth.
  • Oversee the performance of multiple marketing channels, optimizing for maximum return on investment (ROI).
  • Allocate and manage marketing budgets effectively, reducing acquisition costs and maximizing profitability.
  • Lead and mentor a team of PPC specialists, paid social experts, and analytics professionals to achieve departmental goals.
  • Use KPIs such as CPA, ROAS, and conversion rates to analyze campaign performance, providing actionable insights for continuous improvement.
  • Conduct A/B tests on ads, landing pages, and strategies to optimize results.
  • Work closely with cross-functional teams to align campaigns with business goals.
  • Oversee the selection and management of tools and ensure effective campaign execution and analysis.
  • Stay updated on marketing trends, technologies, and platforms to keep strategies innovative.

Requirements:

  • Bachelor's degree in Marketing, Business, or a related field.
  • Minimum of 3 years of experience in PPC within the Forex and CFD industry.
  • Proven record of managing large budgets and delivering quantifiable results.
  • Success in developing and executing performance marketing strategies.
  • Proficiency in using web analytics for performance optimization.
  • Expertise in analytical skills, performance marketing, and web analytics.
  • Experience in performance management and team leadership.
  • Strong communication and interpersonal skills.

What We Offer:

  • Salary range: EUR 30,000 - 42,000 gross/year (based on qualifications and experience)
  • Monthly performance bonus
  • Client referral commission
  • Be part of a professional, friendly, and multicultural working environment
  • An exceptional opportunity for a successful career in a fast-growing company


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