Influencer Marketing Manager

6 days ago

Limassol, Limassol, Cyprus Parimatch Full time €40,000 - €60,000 per year

Bringing people back from boredom since 1994.

Parimatch is an online entertainment company with 30+ years in the game.

We create digital experiences where sports, culture, and technology meet — bold, immersive, and built to engage.

With 4,000+ professionals and operations in 15+ countries, Parimatch is a global ecosystem driven by performance, smart engineering, and style.

We are looking for an Influencer Marketing Manager to join our team.
Your main responsibilities will be:

  • Search for and engage influencers, opinion leaders, public pages, and streamers (Instagram, TikTok, Telegram, YouTube, Twitch, Kick) to promote company products;
  • Negotiate terms, manage contracts, and maintain long-term partnerships;
  • Develop and approve creative concepts and ad formats (banners, native integrations, giveaways, streams, etc.);
  • Monitor placement quality and ensure content aligns with brand requirements;
  • Track campaign metrics, compile reports, and assess results (reach, average viewers, clicks, conversions, ROI);
  • Optimize influencer and streamer strategies, scale successful collaborations, and test new formats;
  • Manage campaigns for multiple products, brands, and regions simultaneously, adapting approaches to audience specifics;
  • Ensure compliance with platform rules and advertising standards, find solutions for promoting gambling-related content, and monitor for blocks or restrictions.

Essential professional experience:

  • 1+ year of experience in influencer marketing or working with streamers;
  • Strong negotiation skills and experience working with contracts and partners;
  • Understanding of different platforms, their audiences, and algorithms;
  • Ability to analyze advertising and streaming metrics;
  • Experience in scaling campaigns and working across multiple projects and geos;
  • Basic skills in spreadsheets and analytical tools (e.g., Tableau, Asana).

We care about you:

  • Vacation: We care about your well-being and offer flexible vacation options tailored to your location.
  • Sick Leave Allowance: Your health is our priority. In addition to our standard sick leave allowance, we also offer a flexible sick leave policy without paperwork.
  • Co-Working Compensation: Work flexibly, wherever you choose. We provide a monthly budget for co-working spaces in cities where we don't have a physical location, or the option of a budget for home office expenses twice a year, available from day one.
  • Benefits Model: Access our benefit programs to support your work-life balance, effective from day one. You can spend this budget on anything, starting from dental care for yourself to veterinary support for your four-legged friend.
  • Game Changer: Access MBA scholarships to enhance your knowledge and register your kids for our internal project, "gENERation", focused on boosting the potential of children within Parimatch families.
  • Motivation Bonus System: Recognizing your performance is fundamental to our culture. To reward your dedicated work, we have a Motivation Bonus System in place for all our employees.
  • Work & Fun Balance: We believe the balance of work and fun is crucial for the well-being of our employees. Corporate events, gifts for your Birthday (Netflix, GoGift, and other certificates), Christmas, and other occasions.

Taking care of our people is an integral part of
Parimatch
shared values, ensuring a supportive and positive workplace culture.

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