Head of Marketing

22 hours ago

Limassol, Limassol, Cyprus Parimatch Full time €40,000 - €60,000 per year

Bringing people back from boredom since 1994.

Parimatch is an online entertainment company with 30+ years in the game.

We create digital experiences where sports, culture, and technology meet — bold, immersive, and built to engage.

With 4,000+ professionals and operations in 15+ countries, Parimatch is a global ecosystem driven by performance, smart engineering, and style.

We are looking for Head of Marketing to join our team.
Your main responsibilities will be:

  • Define and lead the marketing vision, ensuring consistent player acquisition and retention across key performance channels.
  • Partner with central holding teams on budget planning, alignment of marketing goals and transparent reporting across: Affiliate marketing, SEO and Brand campaigns.
  • Develop and expand key marketing areas within the project, including influencer marketing through partnerships with streamers, influencers and local media.
  • Build strong brand awareness across top regional platforms.
  • Launch creative offline campaigns tailored to local markets.
  • Establish and manage an in-house acquisition team focused on Facebook, PPC and revenue-share channels.

Essential professional experience:

  • 3+ years of marketing experience in the iGaming market.
  • Deep understanding of local markets, player motivations and competitive dynamics.
  • A strong professional network across affiliates, streamers, agencies, publishers and digital communities.
  • Proven ability to lead, mentor, and scale marketing teams while collaborating with product, finance and operational units.
  • Analytical and ROI-focused approach, with expertise in budgeting, performance measurement and campaign optimization.

We care about you:

  • Vacation: We care about your well-being and offer flexible vacation options tailored to your location.
  • Sick Leave Allowance: Your health is our priority. In addition to our standard sick leave allowance, we also offer a flexible sick leave policy without paperwork.
  • Co-Working Compensation: Work flexibly, wherever you choose. We provide a monthly budget for co-working spaces in cities where we don't have a physical location, or the option of a budget for home office expenses twice a year, available from day one.
  • Benefits Model: Access our benefit programs to support your work-life balance, effective from day one. You can spend this budget on anything, starting from dental care for yourself to veterinary support for your four-legged friend.
  • Game Changer: Access MBA scholarships to enhance your knowledge and register your kids for our internal project, "gENERation", focused on boosting the potential of children within Parimatch families.
  • Motivation Bonus System: Recognizing your performance is fundamental to our culture. To reward your dedicated work, we have a Motivation Bonus System in place for all our employees.
  • Work & Fun Balance: We believe the balance of work and fun is crucial for the well-being of our employees. Corporate events, gifts for your Birthday (Netflix, GoGift, and other certificates), Christmas, and other occasions.

Taking care of our people is an integral part of
Parimatch
shared values, ensuring a supportive and positive workplace culture.

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